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Last updated: 26 Feb 2021 3:08pm

The Mayor's Entrepreneur Programme aims to create growth that makes London cleaner, greener and ready for the future.

Published Wednesday, 27th January, 2021 in University news

The programme is a competition that has asked London’s students to come up with viable, sustainable business ideas since 2012. The competition taps into the perspectives and creativity of London’s students to find solutions that will improve the city.

This year there are five awards with each of the winners receiving £20,000 to start up their business along with expert mentoring from staff at City Hall to get your idea to market.

How does it work?
  • Come up with a great idea
  • Submit your idea
  • Judges will shortlist the 35 best ideas
  • The semi-final
  • The finals
Who can enter?
  • You must be, or have been in 2020/21, a student from a university or college within Greater London or have graduated in December 2019. You'll need to submit proof you were a student, like a scan of your student ID/graduation certificate showing the date
  • You must be over 18 on 30th March 2021

Register your interest for the competition here.


This year there are a series of online skills workshops to help you come up with an idea and develop your critical thinking skills through identifying the challenges that London is facing and creating business solutions for them.

Sign up for one session for each of the workshops via the Eventbrite links below.

Workshop 1 - How to uncover problems & ideation

Monday 25th January 4-6pm

Wednesday 27th January 1-3pm

Thursday 28th January 1-3pm

Workshop 2 - Customer development

Tuesday 16th February 10-12am

Wednesday 17th February 1-3pm

Thursday 18th February 4-6pm

Workshop 3 - Value proposition & business model

Tuesday 2nd March 10-12am

Wednesday 3rd March 1-3pm

Thursday 4th March 4-6pm